Marketing for estate agents

Win more instructions with steady, local adverts in your branding

Kabooly Marketing turns your agency profile into ready to post adverts. It suggests a topic, writes the text and designs an image for each platform you tick.

Marketing

£40 a month

Up to 20 advert images a day.

  • Advert text in your tone of voice
  • Images sized for Instagram, Facebook and Nextdoor
  • Your logo and brand colours picked up from your website
  • Topic ideas drawn from your own services
  • Regenerate the text or any single image
  • Every advert saved to your library

Why agency marketing is about more than listings

Your listings sit on the property portals, but the portals do not win you instructions. Sellers pick an agent they have heard of, and they hear of you through local social media long before they pick up the phone for a valuation.

Independent agents compete with the big names by being the familiar local face. That means posting about the area, the market and your service week in, week out, on top of viewings, chasing solicitors and keeping vendors happy.

Kabooly Marketing handles the words and the images. It knows your branch, the areas you cover and the services you offer, so it can suggest a topic and produce a finished advert in your colours in a few minutes.

Advert ideas

Adverts estate agents create with it

Every advert starts from a suggested topic you can take, change or replace.

  • Thinking of selling this year

    Invites homeowners in your patch to book a valuation, with a friendly nudge that there is no obligation.

    Suits: FacebookNextdoor

  • Why choose a local independent

    Explains what a small, local team does differently, such as knowing the streets and answering the phone yourself.

    Suits: FacebookInstagram

  • Landlords looking for a letting agent

    For agencies with a lettings side, aimed at landlords unhappy with their current agent or letting for the first time.

    Suits: FacebookNextdoor

  • Buyers registered and waiting

    Lets local owners know you have buyers looking in their area, a message that often prompts a valuation request.

    Suits: NextdoorFacebook

  • Meet the team

    Introduces the people behind the brand so sellers feel they know who they would be dealing with.

    Suits: InstagramFacebook

Points to watch in property adverts

  • Keep claims accurate

    Property advertising is tightly regulated, and statements about prices achieved, speed of sale or market position need to be true and provable. Check every advert before you post it and edit anything you could not back up.

  • Do not use AI images for specific properties

    The images are AI generated in your brand style, which suits service and brand adverts. For a particular home for sale or to let, always use genuine photos so buyers are not misled.

  • Name your patch

    Sellers want an agent who knows their area. Put the towns and neighbourhoods you cover into your profile and they appear in the adverts.

  • Match your agency's voice

    Some agencies are polished and formal, others are relaxed and chatty. Set the tone scale once and every advert fits the brand your branch already has.

The bundle

Also for estate agents

Get the website, Marketing and the CRM together for £100 a month.

  • Managed Website Service

    A professional website, built, hosted and looked after for you, with business email.

    • Fully managed, so you never touch the technical side
    • Designed around your business
    • Your own domain

    £50 a month

  • CRM

    Contacts, deals, email campaigns, bookings and forms, in one place.

    • Contact management with notes and history
    • Deal pipeline with your own stages
    • Email campaigns and marketing lists

    From £100 a month

  • All three

    £100 a month

    Marketing plus the other two, for one monthly price.

    Get the bundle

Questions from estate agents

Can I use it to advertise individual properties?

It is best for adverts about your agency and services. The images are AI generated, so for a specific property you should post your own genuine photos, and you can still use the tool to help with the wording.

Will it follow our agency branding?

Yes. Enter your website address and it picks up your brand colours and logo for you to check. You can change the colours or upload a different logo.

Which platforms are covered?

Instagram, Facebook and Nextdoor. Tick the ones you want for each advert and you get one image sized for each.

Does it post to our social accounts?

No. You copy the text, download the images and post them yourself. Every advert is saved automatically to your library.

How much is it?

£40 a month, with up to 20 images in any rolling 24 hours.

Marketing for estate agents, £40 a month

Or get the website, Marketing and the CRM together for £100 a month.